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A bit more about Levi's
No wardrobe is complete without jeans - or even better, Levi's jeans. Levi's jeans epitomise classic American style and effortless cool like nothing else - making them the most iconic and imitated clothing in the world. The success of Levis dates back to 1853 when Levi Strauss created his first pair of jeans with just a dollar and a dream. Today Levi's 501s are the most recognisable and best selling jeans to date.
The UK flagship store based in Regent Street in the heart of central London, offers a range of clothing for men and women beyond denim. Customers are taken on a journey through the origins of denim and the evolution of the brand in a factory-esque environment from the idea to the finished product.
For A/W12, Military detailing is key. A trend that pops back every autumn/winter Levis has a great selection of Parka jackets with pocket and button detailing in army green and black for both men and women that will keep us toasty while battling with the colder, wetter, darker days until spring.
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