Burberry is a 155 year-old global brand with a distinctly British attitude - synonymous with luxury, quality, innovation and timeless style. Above all Burberry is known for the classic trench coat, lined with the distinctive beige, black and red plaid. Under the creative vision of Christopher Bailey, the Chief Creative Officer of Burberry, every aspect of the brand has evolved with a modern and pure expression that retains the original values and heritage of the house, founded in 1856.
In recent years Burberry have shaken-up their image with rock royalty and well known British celebrities and models, including Kate Moss, Kiera Gormley, Jourdan Dunn and Emma Watson gracing their ad campaigns.
The brand continues grow and has adapted to the digital realm, going futuristic with staff equipped with iPads and giant screens placed around the store where catwalk shows are broadcasted. No wonder why it’s the 98th most valuable brand in the world and the most highly coveted ticket at LFW.
For A/W12 Burberry has focused on detailing and structure. Think military looks, from shiny brass buttons, leather gloves and belted jackets to leather ankle boots.
Burberry is one of the few hand-selected shops in our Knightsbridge Shopping Guide but did you know there's a Burberry outlet in Hackney where you can get your hands on Burberry at heavily discounted prices?