Isabella Oliver sale

Being pregnant shouldn’t mean living in baggy t-shirts and tracksuit bottoms. Isabella Oliver has paved the way for mums-to-be to look and feel stylish during those 9 months of pregnancy. Known for their signature wrap dresses and tops, the flattering and practical dresses with ruched detailing not only compliment your shape, but is a style which allows your maternity clothing to grow with you.

Launched in the UK in 2003 with a capsule collection of just ten styles available online, by 2005 the brand had expanded over to the US and a-listers including Jennifer Lopez, Jessica Alba, Selma Blair, Gwen Stefani and Angelina Jolie began wearing Isabella Oliver designs.

Alongside their maternity wear, Isabella Oliver also design a womenswear collection called 365, which has been created for the modern, stylish woman and combines great design, beautiful cuts and luxe fabrics. The collection includes iconic ready-to-wear clothing, from fabulous dresses and timeless outerwear, to effortlessly stylish separates. Whatever the occasion, Isabella Oliver 365 offers versatile pieces that mix classic design with contemporary details.

The advantage of shopping at Isabella Oliver is that once you've fallen for the simple luxury, you can migrate over to their womenswear brand and continue wearing their fabulous pieces once you’ve given birth - or vice versa.